How to Connect with Customers

Who are your customers?

Knowing your customers is the key to business success. When people come to me asking my help, one of the questions I ask them is, “Who are your customers?” and often I get answers like: “anyone who needs a photographer,” “anyone who has a computer,” “anyone in business,” “anyone who sells health products”. “Anyone” tells me that you don’t know who your customers are”.

When you are developing your website, writing content for your website and social media networks, it should be focused around your customers; they should be first and foremost on your mind.

By knowing your

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Face off – Face on

When you leave your home to go to a party, down to the shop, to the office or down to your local pub, you don’t leave your face behind or put on a mask to disguise who you are so why is it that so many people fail to upload their photos to their profile?

If you use social media as one of the tools for your business to increase your visibility, create brand awareness and build relationships, not having a photo of yourself can actually defeat the object of what you are trying to achieve.

I feel that

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I was asked to answer these questions!

In a post I posted the other day Grant Johnstone asked me a few questions and these are my answers.

“Thanks for sharing! I really would like to have a better understanding of what social media followers expect.”

Social Media followers expect relationships, transparency and hate being sold to.

Can you share what your personal expectations are with regards to the following:

1. What is a good turnaround time?

Depends on the project and the circumstances.

For example if someone has agreed to provide me a service then I expect them to meet the deadline we agreed upon initially.

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Are you making sure your blog site is getting noticed?

Being a virtual assistant who helps busy business owners manage their social media activities.  I tend to read a lot of other blogs and recently I have come across some really great ones, especially inside some social communities. While it has tremendous value to blog inside a community, it is also important that you, as the author, have your own launch pad to build your own identity.

By placing all your content in one location, such as a blog, you make it easier for readers to learn more from you and they can bookmark your site for future reference.

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