To automate some of your content or not to automate?

I’ve stumbled across a few blogs recently which suggests that automating content on Twitter and other social networking sites is just bad. I have to disagree on this pooint, I don’t disagree completely because complete automation will definitely have a negative impact on your online presence because people don’t want to speak to robots or machines they want human interaction.  …

socialmedia-outsource

Should you manage your own social media or outsource it to a professional?

A question I was asked on The BackSeat a few weeks ago and what a good question. My answer to this question is both and here are my reasons: Outsourcing social media management to a professional Firstly, when outsourcing to a social media professional make sure they know what they are doing!  There is no point hiring someone who is …

A good example of a social media strategy well executed

There’s has been quite a bit of controversy regarding the Kony 2012 video which was made by Invisible Children. I’m not here to say they are right, or wrong, what I will say it does leave a lot of questions and rightly so. I’m not writing this blog to discuss their rights and wrongs of what they did, there are …

time-saving-social-media

Time saving tips to manage your social media

A common  experience people have currently, is not having enough time!   Business owners, coaches and consultants make excuses as to why they can’t be active or even look at using social media to market their business.  It seems that while technology is meant to make our lives easier it has just gone and made things all complicated because it …